You can think of SEO like any other form of marketing. There is a cost and there is an objective of reaching potential customers. Just like a magazine ad will reach a certain amount of people who might be interested in your products or services, your website being found on the first page of Google accomplishes the same thing. The advantage of SEO is that the people finding your website listed on Google are pro-actively searching for your type of business, instead of randomly reading a magazine or watching TV. Potential customers finding you on Google are actively seeking a business like yours to patronize, and therefore they are ready to buy. Only the businesses on the first page of search results get the customers, because nobody goes to page two or further to look for solutions. That is where we come in. The process of search engine optimization is to manipulate the content and code of a website in order to push that listing higher, and eventurally into the top three results. These are the ones that most people choose from to patronize.
SEO takes a little time to do, and there are no assurances that your website will get to the top positions. This is because it is a constant competition between your business and every other business offering the same things. They want those top spots too, and only the websites with the best content are going to get there. This is why you need to hire the best SEO company you can find to do the work. It is like hiring a lawyer, there is no way to give 100% that they will win your case but the best lawyers are probably going to win more often. We have more than a decade of experience of providing SEO for businesses, both locally in Las Vegas and all over the world. We can do it for you.
Incorporating SEO into your marketing plan is as simple as allocating a specific budget to the project and defining the phrases you want to rank for. Also consider some additional budget for paid search placements on Google and social media spaces in order to get more immediate results while the SEO project takes shape. We can handle all of this for you.
We look forward to working with you.